Cover letter and email, written for one specific role

Dear Elite Eleven Hiring Team,

Elite Eleven built a following in Melbourne by making activewear people actually wear outside the gym — and you are now doing the harder thing, which is proving that story travels. Germany is a market that rewards clarity, product credibility and honest performance claims. That is the kind of account I want to run.

I am a performance marketing operator with six years of paid acquisition across Meta, Google and TikTok Ads. As a brand architect at TrendFlux Digital I have delivered 40+ engagements for founder-led brands in Bangladesh, the United States and the United Kingdom. My work is not campaign-by-campaign: I build the whole acquisition system — audience architecture, a creative testing cadence, conversion tracking and the reporting layer that makes budget decisions obvious.

Three things from my record are directly relevant to this role. I engineered Meta Advantage+ funnels against a sub-$8 CAC target, using consolidated broad-audience structures with weekly creative refresh so learning phases stop resetting. I built a hook-rate creative testing framework that sustains 100+ designs and 20+ reels per quarter without additional headcount — the throughput an activewear brand needs, because in this category creative is the targeting. And I ran separate US and UK market strategies with distinct creative theses and per-market reporting rather than blended averages, which is exactly the discipline a Germany launch requires.

I also own the measurement side outright: GA4, Google Tag Manager, Meta Pixel with Conversions API, strict UTM governance, and Looker Studio dashboards clients open themselves every week. On top of that I build n8n and AI automation that has reclaimed 20+ operator hours per week per deployment — time that goes back into testing rather than reporting.

I should be direct about one gap: I have not yet spent budget in the German market, and my German is at beginner level. I am addressing it deliberately — studying German market benchmarks, consent and privacy norms, and competitor creative — and I would lean on your team for cultural nuance while owning structure, testing and measurement from day one. My first 30 days would be an account and tracking audit, a shared reporting baseline, a first creative test wave, and a documented German market teardown.

I work fully remote and have done since 2019, on a weekly cadence with transparent dashboards and documented handover. I would welcome the chance to walk you through the account structure I would propose.

Kind regards,

Zahid Hasan Emon

zhemongrowth@gmail.com · +880 1410 004037 · Remote · CET overlap · Full-time